Lutz is currently writing a book on elite networks in transatlantic relations. Together with John Czaplicka, he is studying actors and decision-makers in Germany and the USA. Lutz is an associate at the Heidelberg Center for American Studies at Heidelberg University and taught international relations at Schiller International University in Heidelberg. Lutz is also working on a project on neuro-anthropological approaches to branding, based on neuroscientific research and a neuro-linguistic map of the USA. Lutz worked as department head at PrognosAG, as head of Brand Research at Roland Berger Market Research, and with Gruppe Nymphenburg in Munich in Neuromarketing. He was a fellow at Columbia University and a Fulbright scholar at San Francisco State University. Lutz received his PhD in political science from Mainz-University.
